Technology & Services Strategy
Archives for November 2022
Discussion List
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Reducing Customer Friction Between Time of Sale and Cloud Software First UseWhen customers purchase Cloud/SaaS software, post-sale there is work to setup, configure, administer access, etc. This area can be a source of customer experience friction if things don't go smoothl…
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Growth Engines: Channel Led Growth and difference between Customer Led Growth vs Outcome Led GrowthWhat is Channel Led Growth ? Is it fair to say the customer led growth focuses on the WHATs (wants) of the customer and the outcome led growth focuses on the WHYs of the customer wants ? What are the…Suresh Kandeeban 33 views 3 comments 0 points Most recent by JaredRaftery Technology & Services Strategy
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What are the most common buyer personas?Any reference articles or documentation on this topic ?Answered Suresh Kandeeban 24 views 1 comment 0 points Most recent by LauraFay Technology & Services Strategy