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Re: Has anyone on here read "Digital Hesitation" yet? Thoughts?
To add to the list of @CarlosAlves, I would summarize as something like: product needs to be reimagined now as the sum total of customer experience; and customer experience needs to be intentionally …5 -
Re: Does anyone have an opinion on what customer success metrics are most effective?
6 months ago, I would have highlighted NRR (renewal + expansion) and Adoption. However, after having learned what companies like Plex and Workday are doing to capture customer outcomes during the sal…1 -
Re: Will freemium fundamentally change sales?
@JasonSeals, you're absolutely right. I've had a lot of experience supporting companies that use freemium and free trial offers where we handle the automated transactions through ecommerce. Sales sti…3 -
Marketing Automation in Renewals – 30 second member poll
As a speaker on marketing automation at our upcoming TSIA Interact, I’d like to hear your thoughts on using automated emails in your renewals program. 1) Do you currently use automated emails for com…1 -
Re: Robot Process Automation
@John Ragsdale, I think including RPA (in by extension Machine Learning and AI) in your tech stack surveys would be great! @Kelly Wilson, a few months ago I had a very informative discussion with Nic…4