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Hello TSIA community,
I am conducting an internal conversation on how CSMs should cover our top accounts. A key question that emerged is the internal need from some of our business units to have their own CSM in addition to the account CSM. The goal is for that Business Unit CSM to drive growth of that specific business line. The concern here is that we will have two CSMs interface with the same account. Does anyone here have a similar use case and how did you deal with it?